One of the worst ad campaigns in recent memory has been expunged from the official Apple YouTube page. Those awful Apple Genius ads, where Apple painted its users out to be completely computer ignorant, are coming to an end. That’s right, Apple is trying to get rid of the Genius ads, although this being the Internet, getting rid of anything is next to impossible.
The Apple Genius ads were designed to show users just how much help they had available to them at the local Apple Store, and they basically depicted people too dumb to tie their own shoes failing to execute simple programs on their laptops. Thus, they turned to a handy Apple Genius who just happened to be on the airplane (or wherever). The ads were supposed to show how helpful the Apple Genius Bar is supposed to be, and that Apple Geniuses are friendly and competent.
Personally, I think the ads just showed Apple has a very low opinion of its average user, and I am not the only one. There’s a reason Apple is trying to disappear its Olympics ad campaign; you don’t shelve something like that without a good reason.Technorati Tags: apple, apple ads, apple genius ads, apple genius bar, apple olympic ads pulled from the web, apple store, apple youtube, commercials, genius, genius olympic ads pulled by apple, olympic ads, videos, youtube