It’s hard for me, as someone who writes for and maintains websites, to advocate for people not to use ad blockers. For every blocked ad, I lose a little potential financial reward for the hard work I put in working on the Internet. Still, as an internet user, I tend to use ad blockers myself, like the browser-based app AdBlock. However, I’d love to support the websites I visit while still avoiding the inconvenience of pop-ups and other malicious adverts. Google hears, and Google has a solution. Google is testing a subscription service that allows users to block ads while not pulling money from the pockets of hard-working website owners.
The subscription service is called Google Contributor. There’s a thank-you note that appears in place of the ads, and there are 10 websites signed up for the test service, including IMGUR, The Onion, Urban Dictionary, and Mashable. It’s both a way to protect users from ads, and to protect users from targeted ads, making it both a convenience issue and a privacy issue.Technorati Tags: advertising, google, google ad block, google contributor, google subscription ad-blocker, google to block ads for pay, google to launch subscription service, online advertising